MaryAnne
Governor
To break up big stations. Finally a start.
FCC To Break Up Big TV Stations
Overriding intense Republican opposition, the Democratic leaders of the Federal Communications Commission voted Monday to crack down on media consolidation. The new rules bar multiple broadcast TV stations in the same market from sharing a single advertising staff. Democratic FCC officials argue that major TV companies around the country are using “joint sales agreements” to undermine the agency’s media-ownership caps. The FCC bars any company from owning more than one of the top four TV stations in a market. By selling ads for multiple stations, companies have been able to dodge the FCC’s ownership cap while effectively controlling several stations, the agency officials said.
The goal of the TV ownership cap is to ensure that viewers have access to a diverse range of views in the media and that no single corporation is able to dominate the flow of information. While the TV stations serve local markets, major media companies such as Sinclair own dozens of stations around the country. “The commission has long imposed limits on concentration of ownership for use of the public’s airwaves,” FCC Chairman Tom Wheeler said. “Today, what we’re doing is closing off what is a growing end run around those rules.”
More here: http://www.nationaljournal.com/tech/fcc-to-break-up-big-tv-stations-20140331
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FCC To Break Up Big TV Stations
Overriding intense Republican opposition, the Democratic leaders of the Federal Communications Commission voted Monday to crack down on media consolidation. The new rules bar multiple broadcast TV stations in the same market from sharing a single advertising staff. Democratic FCC officials argue that major TV companies around the country are using “joint sales agreements” to undermine the agency’s media-ownership caps. The FCC bars any company from owning more than one of the top four TV stations in a market. By selling ads for multiple stations, companies have been able to dodge the FCC’s ownership cap while effectively controlling several stations, the agency officials said.
The goal of the TV ownership cap is to ensure that viewers have access to a diverse range of views in the media and that no single corporation is able to dominate the flow of information. While the TV stations serve local markets, major media companies such as Sinclair own dozens of stations around the country. “The commission has long imposed limits on concentration of ownership for use of the public’s airwaves,” FCC Chairman Tom Wheeler said. “Today, what we’re doing is closing off what is a growing end run around those rules.”
More here: http://www.nationaljournal.com/tech/fcc-to-break-up-big-tv-stations-20140331
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